Festive season sales: Fashion, personal electronics emerge as top categories; digital & credit payments turn popular

Quick Summary:

The top-selling categories this festive season include beauty, personal electronics, home and kitchen products, driven by greater traction from Tier II cities and smaller towns.

Transactions across all major marketplaces on CashKaro’s cashback platform increased by an average growth rate of 20% during the festive season, noted Swati Bhargava, Co-Founder of CashKaro, a cashback and coupons website.

However, Bank of America noted that sales for electronics and consumer durables (like air conditioners) was expected to be much higher, but some amount of spending had already happened earlier this year due to the harsh extended summer.

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Article Details

Author / Journalist: Akshita Toshniwal

Category: StartupsEconomyBusiness

Markets: India

Topics: Season September First Sales Festive Categories Sale According Witnessed Electronics Year

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-10-30 @ 08:07:57 (2 days ago)

News Timezone: GMT +8:00

News Source URL: yourstory.com

Language: English

Article Length: 1122 words

Reading Time: 7 minutes read

Sentences: 49 lines

Sentence Length: 23 words per sentence (average)

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Copyright Owner: © YourStory

News ID: 23336171

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Main Topics: StartupsEconomyBusiness

Official Website: yourstory.com

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News Last Updated: 9 hours ago

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