Etsy focuses on personalized gifts in sprawling holiday campaign

Quick Summary:

Waldo, of “Where’s Waldo? ” fame, travels the world but only feels seen upon returning home and receiving a thoughtful gift in the platform’s campaign.

Additionally, Etsy’s “chief gifting officer” Drew Barrymore and tennis star Naomi Osaka will highlight their favorite gifts as part of the effort.

It is part of a larger awareness push this year that previously featured Etsy’s first Super Bowl commercial.

---

More Pictures

---

Read Quick SummarySave Time

or

Article Details

Author / Journalist: Sara Karlovitch

Category: EconomyBusiness

Markets: United States

Topics: Etsy’s Waldo Holiday Etsy “give First Different Year Marketing Campaign Platform

Source Website Secure: Yes (HTTPS)

News Sentiment: Negative

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-11-05 @ 10:14:00 (2 weeks ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 414 words

Reading Time: 3 minutes read

Sentences: 18 lines

Sentence Length: 23 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 23434530

View Article Analysis

About Retail Dive

Main Topics: EconomyBusiness

Official Website: retaildive.com

Update Frequency: 7 posts per day

Year Established: 2012

Headquarters: United States

News Last Updated: 15 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #56

Publisher Details

Frequently Asked Questions