Eternal Beauty Struts Its Stuff As Hong Kong's Newest IPO Contestant

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Eternal Beauty Struts Its Stuff As Hong Kong's Newest IPO Contestant - Benzinga

Quick Summary:

Key Takeaways: Eternal Beauty has filed for a Hong Kong IPO, reporting its profit rose 20% year-on-year in the first half of its current financial year

The perfume seller plans to use funds from the listing to further expand its self-owned brands A new beauty pageant is shaping up on the Hong Kong Stock Exchange, following last year’s hot listing of popular cosmetics brand Mao Geping (1318.HK).

Its revenue for the six months through last September – the first half of its current fiscal year – rose 14.2% year-on-year to 1.06 billion yuan, while its profit over that time rose 20% to 116 million yuan.