CommerceIQ Publishes Proprietary Data Insights from Prime Day 2024

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Amazon revenues nearly tripled compared to the previous week, as brands came prepared to win - and upsell - Prime Day shoppersPALO ALTO, Calif., July 18, 2024 (GLOBE NEWSWIRE) -- CommerceIQ, the leading retail ecommerce management ("REM”) platform, today released the results from their hour-by-hour analysis of Amazon’s Prime Day 2024 event, which took place July 16 - 17, 2024.

As compared to the 2023 event, Prime Day 2024 saw a higher percentage of first-day sales generated in the opening hours of July 16 and 17, especially on the first day—which saw 4.6% more revenue generated in the first nine hours as compared to the year prior.

Amongst the findings: Prime Day 2024 saw revenues nearly triple compared to the previous week, with an overall 15% increase in average prices—suggesting that discounts prompted consumers to purchase higher-priced items when they could access them at the lowest prices.

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Article Details

Author / Journalist: CommerceIQ

Category: Technology

Markets: China

Topics: 2024 Brands Event Platform July Commerceiq Leading Sales Retail Increase Prime

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-07-18 @ 21:26:00 (15 hours ago)

News Timezone: GMT +8:00

News Source URL: globenewswire.com

Language: English

Article Length: 350 words

Reading Time: 2 minutes read

Sentences: 14 lines

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Copyright Owner: © GlobeNewswire

News ID: 21677882

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