From handmade goods to festive clothing, the surge in demand creates new job opportunities and supports cottage industries, infusing vitality into India’s local economies.
Traditional attire, including sarees, lehenga-chunnis, salwar-kurtas for women, and kurta-pajamas and dhotis for men, is also in high demand, giving a substantial boost to local artisans and small-scale industries.
CAIT Secretary General and Member of Parliament, Praveen Khandelwal, emphasised that “Chhath Puja is not just a religious festival but an integral part of Indian culture, reflecting social unity and dedication.
The story "Chhath Puja 2024: CAIT estimates Rs 12,000 cr nationwide trade on festival" has 440 words across 17 sentences, which will take approximately 2 - 4 minutes for the average person to read.
Which news outlet covered this story?
The story "Chhath Puja 2024: CAIT estimates Rs 12,000 cr nationwide trade on festival" was covered 1 days ago by Business Standard, a news publisher based in India.
How trustworthy is 'Business Standard' news outlet?
Business Standard is a fully independent (privately-owned) news outlet established in 1975 that covers mostly business and finance news.
The outlet is headquartered in India and publishes an average of 344 news stories per day.
It's most recent story was published 4 hours ago.
What do people currently think of this news story?
The sentiment for this story is currently Negative, indicating that people regard this as "bad news".
How do I report this news for inaccuracy?
You can report an inaccurate news publication to us via our contact page. Please also include the news #ID number and the URL to this story.