"This results in consumers who are more prepared before heading to the dealership, dealers who are better equipped to support their customers, and, most importantly, greater satisfaction with the experience.” The full study from CarGurus is available here.2Background and MethodologyThe CarGurus Consumer Insights Report is a survey of recent car buyers and/or sellers that examines influences in the journey from consideration through transaction, along with preferences for certain tools and resources — whether online, in-person, or a combination of both.
Seventh annual survey finds consumer satisfaction and buying power on the rise as shoppers increasingly tap the power of online tools to research and guide their decisions BOSTON, Dec.17, 2024 (GLOBE NEWSWIRE) -- CarGurus (Nasdaq: CARG), the No.1 visited digital auto platform for shopping, buying, and selling new and used vehicles1, today released its seventh annual U.S.
Whether that means starting financing online to better understand monthly costs; getting offers to sell a vehicle either online or with a local dealer; or starting their purchase from home, shoppers have recognized the power of data and preparation,” said Alison Ciummei, Senior Director of Product Marketing at CarGurus.
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