Boomer-centric wine industry at a crossroads as Gen Z turns away from alcohol

Quick Summary:

"Time is not on our side," reads Silicon Valley Bank’s 2024 State of the US Wine Industry.

Only premium wines are selling, and only to boomers with money.

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Article Details

Author / Journalist: Chris Morris

Category: EconomyBusiness

Markets: United States

Topics: Wine Baby boomers Millennials Alcohol Gen Z

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-12-25 @ 11:36:00 (21 hours ago)

News Timezone: GMT +8:00

News Source URL: fortune.com

Language: English

Article Length: 28 words

Reading Time: 1 minutes read

Sentences: 5 lines

Sentence Length: 6 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Fortune

News ID: 24658756

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About Fortune

Main Topics: EconomyBusiness

Official Website: fortune.com

Update Frequency: 6 posts per day

Year Established: 1929

Headquarters: United States

News Last Updated: 14 hours ago

Coverage Areas: United States

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Publication Timezone: GMT +8:00

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Publisher ID: #95

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