The country only had large marts and supermarkets, where people would drop by once in a while to buy groceries and daily necessities in bulk.In March, BGF Retail Co., the operator of Korea’s top convenience store CU, opened its first Kazakh convenience store in Almaty, the country’s largest city, to meet the Kazakhs’ growing itch to buy daily stuff right near their homes at any time.“Despite fast-growing shopping demand for daily necessities in the neighborhood, there was no small retail channel in the country.
The usual convenience store goods and ready-to-eat food account for over 30% of CU Kazakhstan’s total sales.“Many people visit our stores to taste Korean food and buy Korean goods that appeared in K-drama,” Shin said.
Shin-Line's broad distribution network throughout Central Asia, particularly its comprehensive cold chain infrastructure, will be a boon for the convenience store chain's operations, enabling effective handling of temperature-sensitive goods, she said.“Among the 100 ethnic groups in Kazakhstan, Koreans or ‘Koryoins’ are a relatively small group of people.
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