Beats Debuts (PRODUCT)RED Solo 4 Headphones, But You Won't Be Able to Buy Them

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MacRumors 2d ago

Beats Debuts (PRODUCT)RED Solo 4 Headphones, But You Won't Be Able to Buy Them - MacRumors

Quick Summary:

While we recently noted that Apple has been scaling back its (PRODUCT)RED portfolio over the past few years, the company's Beats brand yesterday announced a collaboration with British Nigerian designer Yinka Ilori for (BEATS)RED Beats Solo 4 headphones with a limited-edition packaging design.

As part of the collaboration, artist and designer @YinkaIlori_ brings his bold and kaleidoscopic approach to exclusive special-edition packaging.pic.twitter.com/dhJnqTNgai— Beats by Dre (@beatsbydre) December 1, 2024 According to Women's Wear Daily, Beats notes that the packaging design is a tribute to "resilience, community and hope," that "blend[s] traditional African aesthetics with contemporary design".

Alongside Apple's annual Apple Pay donation campaign supporting The Global Fund to Fight AIDS, Tuberculosis and Malaria that's currently underway around World AIDS Day, the company has historically offered a selection of its products under the related (RED) brand.