faidr 30-day Retention Accelerated to 21% in October Which is 2x the Company’s Internal Goal of 10% Subscription Conversion Optimization Strategies Beginning This Quarter Updated Subscription Conversion Metrics and New Subscription Revenue Expected to be Reported in Q1 BOULDER, Colo., Dec.04, 2024 (GLOBE NEWSWIRE) -- Auddia Inc.(NASDAQ:AUUD) (NASDAQ:AUUDW) ("Auddia” or the "Company”), a technology company that has built a proprietary AI platform for audio identification and classification to reinvent how consumers engage with audio, today announced it has accelerated its 30-day user retention metrics to 21% in October, far exceeding its internal goal of 10% and continuing its upward momentum from the summer as a result of its new product and marketing initiatives.
We expect these improvements will continue to support favorable retention and use of the faidr app as we transition to driving subscription revenue in 2025.” Auddia has focused on growing its user retention for the past year through a steady cadence of product enhancements that included new ad-free podcast listening experiences, integrations into Apple CarPlay and Android Auto, as well as numerous UX improvements under its faidr 3.1 initiative.
Auddia’s flagship audio superapp, called faidr, brings multiple industry firsts to the audio streaming landscape that include: subscription based, ad free listening on any AM/FM radio stationcontent skipping across any AM/FM stationone touch skipping of entire podcast ad breakssubscription based, ad free listening to podcast partners faidr also delivers exclusive content and playlists, and showcases exciting new artists, hand-picked by curators and DJs.
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