Ant International Positions Trusted FinAI as Key Growth Engine for Agentic Commerce Revolution

Over four in 10 consumers utilized AI tools for holiday shopping in 2025, according to a Snowflake report, heralding the rise of agentic commerce.

Ant International's Chief Innovation Officer, Jiang-Ming Yang, emphasized Trusted FinAI as a pivotal growth engine during The Economist’s Technology for Change conference.

Global Trends Drive Diversification into Emerging Markets

Increasing global market uncertainty is pushing businesses toward opportunities in emerging markets like Brazil.

A large e-commerce client required nearly five months, over 50 checklist items, and 800 man-days to launch operations in Brazil, highlighting expansion complexities.

Ant International leverages AI agents to streamline end-to-end processes, from onboarding and integration to optimizing payment success rates and managing chargebacks, available 24/7.

This approach particularly empowers smaller businesses and merchants by vastly expanding access to global opportunities.

Engaging AI-Native Consumers Through Payment Innovation

Agentic commerce represents a shift to less predictable, non-sequential interactions powered by intelligent AI agents handling search, recommendations, decisions, and executions.

Major platforms like Google with its 2025 Agent Payments Protocol and Alibaba's Qwen app in 2026 are enabling secure AI-driven transactions.

Ant International is preparing for immersive experiences via AR glasses in sectors such as e-commerce, food and beverage, and ride-hailing.

Trust and Security: Foundations of FinAI-Driven Commerce

To counter AI threats like deepfakes, Ant International deploys the SHIELD 3-in-1 transformer model achieving over 95% precision in high-risk transaction detection and anti-deepfake tech exceeding 99% accuracy.

Looking ahead, five key priorities include seamless cross-channel checkouts, central AI agents for global payments, customizable agentic solutions, embedded payments in new experiences, and AI-powered security.