Amazon acquires some assets of OTT platform MX Player

Quick Summary:

The acquisition will merge ad-supported video-on-demand offerings of MX Player and Amazon miniTV into one service, Amazon MX Player.

Olsavsky, Senior Vice President and Chief Financial Officer of Amazon, had said the company continues to see opportunities to further expand its offerings in new areas driving growth like Prime Video ads.

It’s about directly measuring outcomes from the very top of the funnel to the very bottom,” he added.

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Article Details

Author / Journalist: Sai Keerthi

Category: StartupsEconomyBusiness

Markets: India

Topics: Library Offerings Advertising Privacy Policy Amazon Service Content Acquisition Player Combined

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-10-07 @ 08:30:00 (10 hours ago)

News Timezone: GMT +8:00

News Source URL: yourstory.com

Language: English

Article Length: 328 words

Reading Time: 2 minutes read

Sentences: 17 lines

Sentence Length: 20 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © YourStory

News ID: 22920241

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Main Topics: StartupsEconomyBusiness

Official Website: yourstory.com

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Year Established: 2008

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News Last Updated: 8 hours ago

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