Allbirds makes progress in Q3 but profits remain elusive

Quick Summary:

The DTC footwear brand’s store closures have hurt sales and saved cash.

Now it’s introducing new styles and stepping up its marketing.

In the third quarter, Allbirds completed a shift to a distributor model in China and entered into a new distributor agreement for six countries in Europe, per its release.

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Article Details

Author / Journalist: Daphne Howland

Category: EconomyBusiness

Markets: United StatesChina

Topics: Distribution Sales Closures Cash Marketing Footwear Brand Allbirds Store Model Stores

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-11-07 @ 11:45:00 (2 weeks ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 617 words

Reading Time: 4 minutes read

Sentences: 19 lines

Sentence Length: 33 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 23464893

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Official Website: retaildive.com

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