AirAsia maintains Boracay market share lead—exec

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The story "AirAsia maintains Boracay market share lead—exec" was covered 3 days ago by Business Mirror, a news publisher based in Philippines.

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AirAsia maintains Boracay market share lead—exec - Business Mirror

Quick Summary:

Budget carrier AirAsia Philippines has maintained its position as the leading airline serving Boracay (Caticlan), a company official said Thursday.

The airline saw a strong recovery, carrying 202,000 passengers in 2021, and over 610,000 in 2022.

This demographic’s preference for technology-driven solutions has clearly influenced their travel choices, with 70 percent of online and app bookings for the first half of 2024 coming from these age groups.