Air purifier sales spike over 50% as air quality worsens in Delhi-NCR

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Air purifier sales spike over 50% as air quality worsens in Delhi-NCR - Business Standard

Quick Summary:

Companies, including Kent RO Systems, Xiaomi, and LG Electronics India, said in the festive season, air purifiers sales grew up to 50 per cent as the Air Quality Index (AQI) of Delhi and the adjoining moved towards an alarming level.

Air purifier is a very small segment of the appliances market and its sales generally peaks in October and November, when the pollution level in North India, particularly Delhi NCR, and some other parts worsens due to stubble burning and Diwali celebrations.

Like the previous year, the appliance makers have witnessed growth in the last 2-3 weeks in sales and enquiries for air-purifiers and expect a further uptick with the increase in the AQI index in the coming weeks.