AI is burying company web sites in search results, but Otterly.AI thinks it can help

Quick Summary:

Many queries no longer lead to click-throughs, and even when users click, it is hard for companies to get more context on searches made within apps like ChatGPT or Perplexity.

Many sites saw their organic traffic decline in 2024, in big part due to the rise of AI-generated search results.

AI Overviews are Google’s implementation of AI-powered results, often resulting in so-called zero-click searches where users never go beyond the search engine.

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Article Details

Author / Journalist: Anna Heim

Category: Technology

Markets: United StatesAustriaCuba

Topics: Bootstrapping Otterly.AI Startups AI SEO

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-12-18 @ 09:01:00 (12 hours ago)

News Timezone: GMT -5:00

News Source URL: techcrunch.com

Language: English

Article Length: 645 words

Reading Time: 4 minutes read

Sentences: 30 lines

Sentence Length: 22 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © TechCrunch

News ID: 24534593

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Official Website: techcrunch.com

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