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After antitrust raids, Indian ad group warns against pricing coordination

Business Standard LogoBusiness Standard1d ago

After antitrust raids, Indian ad group warns against pricing coordination - Business Standard

Quick Summary:

IBDF did not respond to Reuters queries, but the latest March 26 advisory appears to end the 2023 practice.

The investigation has cast a shadow on India's fast-growing broadcast and streaming sector, which counts Reliance-Disney and Sony among top players, and could alter how advertising is priced and sold by global media buying agencies.

Last year, Dentsu submitted evidence to the CCI after it detected price collusion internally and filed a leniency plea with the CCI which allows a 100% penalty waiver for the first company providing evidence of wrongdoing, Reuters has reported.


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Article Details

Category: BusinessFinance

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-17 @ 18:54:08 (1 days ago)

News Timezone: GMT +5:00

News Source URL: business-standard.com

Language: English

Article Length: 642 words

Reading Time: 4 minutes read

Sentences: 21 lines

Sentence Length: 31 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Business Standard

News ID: 27964282

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About Business Standard

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Main Topics: BusinessFinance

Official Website: business-standard.com

Update Frequency: 186 posts per day

Year Established: 1975

Headquarters: India

News Last Updated: 2 hours ago

Coverage Areas: India

Ownership: Independent Company

Publication Timezone: GMT +5:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #49

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  • News ID: #27964282
  • URL: https://beamstart.com/news/after-antitrust-raids-indian-ad-17448973273334

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