A quarter of Gen Z now pays for social media

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Paying to post: new data reveals social media has joined Gen Z’s growing list of subscriptions — now costing nearly $1,000 a yearSAN JOSE, Calif., April 15, 2025 (GLOBE NEWSWIRE) -- In a surprising twist to the once-free world of social media, nearly a quarter (23%) of Gen Z Americans (aged 18-25) now pay for a subscription to social media platforms such as Snapchat and X.

Over half of Gen Z (55%) would like their telco to manage all their subscriptions and a massive 73% say they’d be willing to pay more on their mobile or internet bill if subscriptions were included.1 in 5 Gen Z would prefer this sort of all-in-one subscription service to be offered by social media platforms like Meta, TikTok or X.

Platforms like Snapchat+ are now starting to be offered by telcos, showing how the bundle helps social media subscriptions to meet Gen Z’s demand for impact and convenience.” Read the full Gen Z breakdown here.

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Author / Journalist: Bango PLC

Category: Technology

Markets: China

Topics: GB00B0BRN552 Other OTC:BGOPF LSE:BGO

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Article Type: News Report

Published On: 2025-04-15 @ 11:30:00 (1 days ago)

News Timezone: GMT +8:00

News Source URL: globenewswire.com

Language: English

Article Length: 680 words

Reading Time: 4 minutes read

Sentences: 29 lines

Sentence Length: 24 words per sentence (average)

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Copyright Owner: © GlobeNewswire

News ID: 27918335

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