A 10 Point Checklist For When You Sell Your Company. Bookmark It.

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SaaStr 1d ago

A 10 Point Checklist For When You Sell Your Company. Bookmark It. - SaaStr

Quick Summary:

Leverage Leaks if They Happen: Use media leaks strategically to spark interest from other potential buyers.This does work. Big Tech execs do reach TechCrunch, Bloomberg, etc. Probably more than we do, in fact. A leak can’t magically create interest where there is none. But it often — often — gets a Big Tech Co to reach out when they thought they had more time. So often, we think we have more time. Until we don’t.10.

Ben Chestnut made this point viscerally in our SaaStr Annual convo below. Yes, Mailchimp was acquired for $12B by Intuit. But that was only after another deal fell apart — and completely distracted the entire senior management team. And the deal all-in took the better part of a year.