In a move to bridge the business and esports ecosystems, KK Fund together with Infofed and Dentsu X will be launching EXB Asia Summit — an inaugural "Esports x Business" conference taking place this coming April 21st and 22nd.
The summit which takes place virtually, is focused on "collaboratively driving growth, improving education, and creating new opportunities in the world of esports".
EXB Asia Summit will bringing together a wide array of activities, which include online seminar sessions, business matching events, startup pitching sessions, and even an esports tournament.
Key participants at EXB Asia Summit
EXB Asia Summit will gather a multitude of tech brands, game developers/publishers, esports associations, government agencies, and media platforms.
Some notable esports/gaming companies include Tencent Games, SEGA, Garena, ONE Esports, Razer, among many others
Many government agencies will also be gracing the summit, which include Thailand E-Sports Federation, Singapore Esports Association, and the Japan eSports Union.
EXB Asia will discuss Esports for Business
To provide businesses with relevant insights on esports, EXB Asia Summit will hold several panel sessions with notable speakers from the industry.
Some of them include Chairman and CEO of SEGA Holdings Co Haruki Satomi, Head of Gaming Operations at Tencent Thailand Andrew Manugian, CEO of ONE Esports Carlos Alimurung, and Founder of Gamerforce Ventures Lance Quek.
“We have a stellar lineup of partners and speakers for this landmark event, and I look forward to helping them engage with the participants by exchanging valuable insights and forging new partnerships. Through the EXB Asia Summit, we believe we can drive greater awareness of eSports in Asia to help the industry realise its innate regional potential,” said Koichi Saito, founder of KK Fund.
Founder of Indogen Capital Chandra Firmanto, Founder of KK Fund Koichi Saito, Partnership Director of Dentsu Tokyo Yoshi Nakano, and COO of Infofed Om Kaosa-ard, will also be among the guest speakers.
EXB Asia Summit will even have an esports tournament
To conclude the second day of EXB Asia Summit, the event will feature a "corporate esports tournament", to give participants a "feel" of what esports events are like, and an overview of how esports can be a platform to increase sponsorship and marketing.
The esports tournament will be focused on the PUBG Mobile game, where companies will send representatives to compete for a prize pool of $1000 USD.