His startup helps people start a business and sell online effectively; crosses $10 billion in transactions

Helping people build powerful websites that convert sales more effectively


Alfred Lee

17 Feb, 2021

His startup helps people start a business and sell online effectively; crosses $10 billion in transactions | BEAMSTART News

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ClickFunnels, a startup company that built a tool to help people sell effectively online without any technical knowledge, is slowly transforming the lives of many around the world.

The company, which has been entirely bootstrapped without any VC funding, has generated over $10.3 billion in transactions with over $120 million in annual turnover.

ClickFunnels allows people to build online sales funnels.

Founded in 2014 by Russel Brunson, ClickFunnels is an online tool that lets people easily create "sales funnels" — a group of webpages that are geared towards converting website visitors to customers in a very effective manner.

Sales funnels/webpages can be set up and published in just a matter of minutes, without the need for any technical/programming knowledge.

Users can create sales funnels in minutes.

The platform also provides a wide range of powerful features, allowing people to:

  • Design beautiful web pages with a simple drag/drop tool
  • Easily collect leads / lead generation
  • Automatically follow up / correspond with leads / prospects
  • Receive payments (credit/debit card, PayPal, and many more)
  • Tools to build a membership and "subscriber-only" content access
  • Tools to build a sales (affiliate) team
  • Detailed analytics of traffic flow and visitor behaviour
  • Share the funnels they have created
  • Integrate with many 3rd party services
  • and lots more.
ClickFunnels has a broad range of templates for beginners.

For beginners, there is even a set of pre-defined "funnel templates" catered to various industries, ranging from:

  • Events / Conferences / Online webinars / workshops
  • Professional services
  • Retail
  • B2B services
  • Direct-Sales
  • and many more.

To top it off, users can even create their own "affiliate programs" — allowing them to build and manage a team of salespeople seamlessly with tools to track performance, handle payouts, set commission tiers, and more.

Brunson's mission was to allow anybody, irregardless of their profession or business industry, to be able to build highly converting sales websites on their own without the need for any programming or technical knowledge.

Since its inception, Brunson's startup now has over 112 thousand monthly paying users (and growing), generating north of $120 million in yearly revenue.

The company also states that its users have built over 8.3 million sales funnels, attributing to over $10.3 billion in sales volume.

To make it accessible to everyone, ClickFunnels even provides a 14-day free trial for users to try out the software before deciding to commit to it long term.

Moving forward, the company aims to continue improving the tools they're providing, and to provide more extensive training programmes to equip more people out there to be able to sell online.

"The problem is you can’t spend enough to acquire a customer, and the way to fix that problem is to fix your sales funnel", mentioned CEO of ClickFunnels, Russel Brunson.

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