Backed by world’s renowned VCs like Sequoia Capital, ZhenFund, K2VC and Matrix Partners, SnowPlus had raised $40M from its Series A round and shipped to more than 1.3 million products worldwide.

SnowPlus offers the world’s first caffeine delivery vape with its new Coffee Edition for the coffee enthusiast who wants to start their day with a quick coffee, without nicotine — apart from its more than 20 flavours offering.

On top of that, it will offer a new vape design that operates without smoke with its Smokeless Edition — combining atomization treatment technology with its own e-liquid ratio.

Founded in April 2019 in Beijing, SnowPlus provides safe alternatives to traditional cigarettes which has passed a number of third-party safety certifications and comply with the highest medical safety standards of the FDA and the European Union.

SnowPlus Co-Founder Derek Li said:

"We are planning to launch exciting new products in the coming months that will delight consumers and will significantly expand our global market share."