Join Date
September 2026
Gender
Not Specified
Age
Not Specified
About Eden Ovadia
Eden is the Co-founder and CEO of FINNY.
She studied Software Eng. at McGill University with a focus on ML. Prior to starting FINNY, Eden was at BCG where she worked in Private Equity & Financial Services.
She studied Software Eng. at McGill University with a focus on ML. Prior to starting FINNY, Eden was at BCG where she worked in Private Equity & Financial Services.
Companies & Work
FINNY AI
FINNY is the AI-native organic growth engine for financial advisors, focused on helping them grow their practices
Our goal is to empower financial advisors to reach the right potential clients at the right time, with the right message. We are building a world where anyone who wants financial advice can connect with the right advisor, while helping advisors ensure organic growth, the most existential problem advisors face.
The organic growth process has historically been highly inefficient and full of noise. Advisors often waste 60+ hours of business development to convert 1 new client.
At FINNY, we are certain we can do better with AI. With our tool, advisors can:
- Identify prospects within their target niche, aggregating thousands of data points per lead
- Prioritize prospects based on their predicted likelihood of converting using F-Score, a score unique to each advisor and prospect pair
- Automate the outreach and meeting scheduling with their high priority prospects
In essence, FINNY does all the rote work for the advisors, letting them focus on what actually matters: the client relationship.
Our goal is to empower financial advisors to reach the right potential clients at the right time, with the right message. We are building a world where anyone who wants financial advice can connect with the right advisor, while helping advisors ensure organic growth, the most existential problem advisors face.
The organic growth process has historically been highly inefficient and full of noise. Advisors often waste 60+ hours of business development to convert 1 new client.
At FINNY, we are certain we can do better with AI. With our tool, advisors can:
- Identify prospects within their target niche, aggregating thousands of data points per lead
- Prioritize prospects based on their predicted likelihood of converting using F-Score, a score unique to each advisor and prospect pair
- Automate the outreach and meeting scheduling with their high priority prospects
In essence, FINNY does all the rote work for the advisors, letting them focus on what actually matters: the client relationship.
