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Jonathan Friedland

Founder, Locale 


Join Date

October 2024

Gender

Not Specified

Age

Not Specified


About Jonathan Friedland

I grew up in the Bay Area surrounded by amazing food options but no way to get them all delivered at once. I started working on Locale in 2020 with my best friends, Chris and Kaveh, to do just that. I focus on our team's marketing efforts and growing our customer base. I'm passionate about expanding equitable access to local food and love to ski and surf.

Companies & Work

Locale

Locale

We create organic high-protein meals with high standards, backed by leading longevity research.

Our standards:
- 40-60g protein per meal
- Nutrient-dense meat (grass-fed, pasture-raised, wild-caught)
- No seed oils (cooked in extra virgin olive oil)
- 8g+ fiber per meal
- Organic, pesticide-free produce
- No processed ingredients. No refined sugars
- Microplastic-free, reusable glass jars
- High in Anti-inflammatories, and Omega-3s

Since starting in 2020, we’ve delivered 100K+ orders and are backed by a16z, Y-Combinator, Goodwater, Decent Capital, and other top investors.

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