Join Date
December 2022
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About Ben Herila
Co-founder of Underground Cellar
Companies & Work
Underground Cellar
Underground Cellar is a leading wine e-commerce company that is changing the way wine is bought and sold in the $70B consumer US wine market through ‘gamification’. We provide a unique and exciting experience that gives wine buyers a great value by using upgrades instead of discounts. Wine sellers love Underground Cellar too as it allows them to quickly sell bottles while protecting their brand.
