Tom Firth

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Co-founder of Cotera 

Join Date

November 2022


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About Tom Firth

Co-founder @ Cotera with Ibby Syed. I like data, software, markets and running long distances. Love hills but sadly live on the flats of Oxfordshire.

Companies & Work



Cotera is a prescriptive analytics platform that helps you discover how customer behavior predicts growth and retention. Unlike traditional analytics tools, it automatically surfaces the most interesting insights and lets you take action on them, saving hours of analysis and uncertainty.

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