Mohit Prateek

Mohit Prateek's Photo

Co-founder of Anakin 

Join Date

October 2022


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About Mohit Prateek

Mohit Prateek is the founder and CEO of Anakin, which he started in 2020. Mohit sets the company’s strategy to help retailers and brands, both small and big to optimise pricing, and all variables based on competition. He drives Anakin’s mission to create a fully automated pricing engine. He completed his bachelors and masters in Chemical Engineering from IIT Bombay.

Companies & Work



Anakin is building a fully automated pricing engine for large eCommerce companies such as Walmart, and Uber. We help them increase their revenue by upto 12% by optimizing the pricing, products and trends data of their competitors.

We do that by collecting data and generating actionable insights. Our pricing engine automatically changes the prices of hundreds of millions of products across 15+ countries in real-time. Anakin is profitable and growing 24% every month with 6 multi-billion-dollar eCommerce companies as clients.

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