First-time founder & CEO at We Are Fetching
- 10 years heading up marketing teams for high-end property firms
- Sat on the management teams of both proptech and fintech startups
- Specialises in marketing strategy, brand and communications.
- Inspired by solving big problems with smart technology
With a background in property, I am experienced in building customer relationships to facilitate the sale of a home - often described as a person’s “most valuable asset”. This is just a starting point for Fetching because what we do transcends most brands’ understanding of customer trust. Everything is about the safety of children, personal relationships and transparent communication.
Fetching is the free app that lets parents share the school run with their trusted friends. It is the only childcare solution with a fully integrated schools platform. Childcare is a fragmented industry relying on paid individuals, the cost of which is preventing many parents from working. By bringing the sharing economy to childcare, our globally enabled app is the highly scalable and highly profitable solution. Our peer-to-peer childcare app, enables parents to share childcare with their network of trusted friends and family. By caring for a friend’s child as well as their own, users earn credits that they can use when they need their own looking after. With the school week an average of 9 hours shorter than the working week, our immediate focus is the school run and our integrated schools platform keeps teachers fully informed. Real time updates with a photo and contact details of the fetcher will also reduce late pick ups, as parents can raise a fetch request at very short notice. Fetching’s £10 or £20 subscriptions allow parents to access childcare on weeks when they need to use more credits than they earn - but this is just the start. Expansion over our schools platform and integration with other children’s services provide us with multiple revenue streams. Demand for good quality, affordable childcare is high, and our mission is to become the world’s most-used childcare solution.
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