Baidu

Chinese multinational technology company

China (中国) 0 jobs available Not Specified

Mobile R&D Software/Internet

About Baidu

We provide our users with many channels to connect to information and services. In addition to our core web search product, we power several popular community-based products. These include Baidu PostBar, the world’s first and largest Chinese-language query-based searchable online community platform; Baidu Knows, the world’s largest Chinese-language interactive knowledge-sharing platform; and Baidu Encyclopedia, the world’s largest user-generated Chinese-language encyclopedia. Beyond these marquee products we also offer dozens of popular vertical search-based products, such as Maps, Image Search, Video Search, News Search, and many more. We power these through our cutting-edge technology, continually innovating to enhance these services. Over the past few years, rapid mobile adoption has dramatically altered the Internet landscape and opened up tremendous opportunities. In the mobile era, mobile search, maps and app distribution are large scale, powerful gateways that China’s users rely on to connect and discover. Mobile revenue comprised 60% of our total revenue as of Q1 2016, and mobile search accounted for approximately two-thirds of total search traffic on Baidu. As Baidu grows and evolves in the age of mobile, we are taking mobile search to the next stage by connecting users with both information and services, enabling users to complete closed loop transactions and providing local merchants across multiple industry verticals with an integrated online marketing and transaction services solution.

In addition to serving individual users, we also serve as a media platform for online marketing customers. Our online marketing business model is mainly based on a performance-oriented marketing platform for businesses to cost-effectively reach targeted Internet users. We offer performance-based online marketing services and display advertisements through both organic Baidu websites and our affiliated website partners (Baidu Union). Our affiliated Baidu Union partners direct traffic to us by integrating a Baidu search box into their websites and/or by displaying relevant contextual promotional links for our customers. The majority of our revenue is derived from performance-based online marketing services, whereby our customers pay on a cost per click basis when their paid-link is clicked through by users. Our goal is to give our customers an online marketing platform with a full range of marketing options, an extensive selection of tools for managing their accounts, and data for analyzing and optimizing ROI.

Founders & Key People



No founders added yet.

Funding Raised



No funding information added yet.

News & Press

Ant Group Closes Mutual Aid Platform Xianghubao; China Continues Clamping Down

This is following similar moves by other Chinese tech giants such as Baidu, Meituan and Waterdrop

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Baidu made $4.85 billion last quarter, but still ended up in a loss

The company made a net loss of $180 million in Q3 2021

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Baidu is going public again, this time in Hong Kong; set to raise $3.1 Billion

Baidu is set to become one the largest IPOs in Hong Kong for 2021.

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China charges $77,000 to Tencent and Baidu for anti-monopoly law violations

Tencent and Baidu fined for violating Chinese antitrust regulators

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China's Baidu is buying Joyy's live-streaming service YY for $3.6 billion

Baidu is looking to diversify its core business into other areas.

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Year Founded

Not Specified

Company Size

Not Specified

Jobs Available

No Open Positions

Funding Raised

Not Specified

Email

intlcomm @ baidu.com

Phone

Not Available

Website

baidu.com

Socials

Baidu is based in China (中国)

10, Shangdi 10th Street, Haidian, 100085, Beijing, China (中国)

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