About the role:
We’re looking for a bright, creative mind to spearhead our brand design. You will use design impactfully to bring to life our value proposition of easy, fuss-free online tailoring experiences.
This will start off as an individual contributor role and you’ll have the opportunity to hire and nurture your team as we grow.
Binks is based out of Bengaluru, however, this role is remote.
What you’ll do:
- Develop a true-to-us visual language and tool kit to shape and etch brand Binks in the minds of customers
- Conceptualise and execute beautiful designs for brand touchpoints — organic social, paid ads, emails, website banners, print ads and campaign-specific art
- Collaborate with cross-functional teams like Product and Tech, to support them in the design-related parts of their projects
- Display an impeccable level of craft, attention to detail and consistency in your use of brand elements, layouts and typography
- Co-create memorable brand IPs and one-of-a-kind campaigns
- Stay updated with best-in-class work to bring creative excellence to everything you do
- Be a custodian of our brand guidelines and ensure the organisation fully imbibes them as a way of life
You have:
- A bachelor’s degree in visual communication or a related course
- 5+ years of experience in an ad agency or an e-commerce company/startup
- Strong understanding of Adobe Photoshop, Illustrator and In-design
- Exposure to animation, motion graphics and UX design (a plus)
- An ability to wear multiple hats — from a design thinker to creator to mentor
- An obsession with tiny details, clean design and alignment
- Knowledge of design rules, principles and frameworks (you know them well enough to understand when to break them)
- An understanding of what ticks on social media
- The ability to give creative direction for design-related projects (photoshoots, video content and customer design sketches) and other brand pieces (brand films, social campaigns and customer delight projects)
You are:
- A self-starter who takes complete ownership of projects
- A stickler about planning and organising your and your team’s tasks
- A team player that can mentor a team of design professionals
- Willing to work on (at times) mundane tasks without ego
- Tinkering with fresh ideas to elevate the brand
- Abreast with the newest trends and are learning new skills
- Curious about customers, love to read insights and want to add incredible value to their lives
Binks
