A dental care provider-client is seeking a Social Media Marketer (Freelance) who is available for 30 hours per month to promote and strengthen the organization’s brand by organizing and running marketing campaigns over social media platforms (Facebook and Instagram).
This is a remote position. We welcome candidates from any location. Resumes are to be submitted in English.
RESPONSIBILITIES
- Design and implement a social media strategy to align with the client’s business goals.
- Create, edit, publish and share engaging content (e.g. original text, photos, videos, and news).
- Oversee social media accounts’ design and layout.
- Develop brand awareness by implementing new features like promotions and competitions.
- Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising.
- Regularly monitor social media conversion rates, web traffic metrics, and SEO rankings.
- Work collaboratively with marketing, sales, and customer service to ensure brand consistency.
- Stay up-to-date with the latest trends in social media, design tools, and applications.
REQUIREMENTS
- Proven work experience as a Social Media Marketer or similar role.
- Hands-on experience in content management.
- Ability to deliver creative content and excellent copywriting skills.
- Knowledge of SEO, keyword research, and Google Analytics.
- Knowledge of online marketing channels.
- Familiarity with web design and a keen eye for detail.
- Excellent communication and collaboration skills.
- Analytical and multitasking skills.
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