Senior Digital Marketing Manager

About Inscribe

At Inscribe, we want to change the way businesses trust their customers. Today, businesses are losing billions every year to fraudulent applications from customers that contain misleading and false information. Lending companies, insurers, governments, and marketplaces all suffer these huge losses. We want to change this by analysing customer applications to predict if a customer is fraudulent.

We are based in San Francisco, CA with an engineering office in Dublin, Ireland. We are backed by top Silicon Valley investors including Y Combinator, Crosslink Capital, Uncork Capital, and SV Angel.

The Role  

The Senior Digital Marketing Manager is a highly visible, key role at Inscribe. You will have the opportunity to own the strategy to execute high-impact programs that increase brand awareness and deliver qualified sales opportunities. In this role, you will report to our VP of Marketing and work closely with your team members in marketing, sales, product, and customer success.

The Inscribe Marketing team is responsible for driving our company narrative, market awareness, demand generation, product marketing, brand marketing, thought leadership, and more. Today, our team is nimble, and no two days are the same as we are building a scalable and impactful Marketing org. You will help us define and grow our digital marketing efforts across the entire marketing lifecycle. 

Responsibilities  

• Develop and execute campaigns targeting our strategic and managed account lists with purpose-built touches across a variety of channels

• Lead the process on choosing and implementing our marketing tech stack

• Launch integrated campaigns leveraging email, digital ads, content, ABM, events, and more

• Scale our demand generation efforts, eventually building out a team to support the growth of highly personalized and targeted account activities

• Manage budgets, measure and report on pipeline targets, and continually optimize campaigns to increase ROI

• Optimize our online experience from paid ads, to the website, to lead capture 

• Work in Hubspot to create email nurture programs, segmented lists, and campaign assets - including emails, landing pages, and forms

About You  

• Have 4+ years of experience in marketing - ideally focused on B2B demand gen, digital marketing, MOPs, or lifecycle marketing

• Experience at SaaS companies, with a focus on enterprise sales 

• You are a great leader, creative thinker, and highly data-driven with a growth mindset

• You are self-motivated, intellectually curious, and are looking for a role where you can continually improve and grow in a marketing organization 

• Experience measuring and optimizing campaign performance and lead gen efforts

• You are scrappy and eager to be agile, test, and iterate

Benefits

At Inscribe, we are building a company and culture where everyone can produce their best work. To achieve this, we are creating an environment that is inclusive of diverse backgrounds and encourages a sustainable work-life balance.

Some of our benefits:

• Competitive salary and equity

• Fast-paced work environment with a unique opportunity to assume significant responsibility

• Paid health care, complete work from home setup, and fitness reimbursements

• Flexible hours and remote working