About the Team:
We're simplifying the chaos of the events industry through powerful, easy-to-use technology. We're a self-proclaimed mix of "events nerds" and "technology nerds", but mostly we're all passionate problem solvers who are dedicated to empowering our users. We’ve been voted DC’s Best Startup the past 2 years in a row and were called one of “DC’s Coolest Places to Work” in 2020. We’re at an exciting time in our company’s growth, and are looking for our next rockstar teammate….could that be you?
About the Role:
Goodshuffle Pro is seeking a Product Marketer to handle a wide range of responsibilities, with the primary focus of retaining and growing accounts. You’ll be using your storytelling abilities to engage our users, encourage further feature adoption, and promote the overall value of our SaaS product. You will work collaboratively with both our Demand Generation Marketer and Customer Success team as you balance both promotion and education.
Primary Responsibilities Include:
- Creating content- Translating complex topics into client-centric, easy-to-understand, and engaging material. This includes (but is not limited to): Weekly user newsletters, webinars, social media posts, and feature launch announcements.
- Improving product messaging - Leading the charge on creating a brand kit and messaging guidelines for our customer success team to use in all interactions with users
- Keeping our users educated - Ensuring that resources are easy to find, approachable, and regularly updated and accessed by clients
- Planning and executing our yearly user virtual summit
- Reducing churn and increasing account growth by strategizing with sales and customer success teams on where additional touchpoints are most needed
- Analyzing client engagement and product usage via reports to plan campaigns
- Creating a sense of community - Making our users feel welcome, engaged, and empowered through a wide variety of channels, including our resource hub, social media, and regular interactions with the team
What You’ll Need:
- 3+ years of experience in Product Marketing
- Bachelor’s degree or equivalent
- Ability to learn new technology quickly and thoroughly
- A unique ability to communicate technical concepts to non-technical people
- Outstanding verbal and written communication skills (superior grammar and spelling required)
- Experience creating and maintaining a brand voice
- Ability to think strategically and analytically, drawing insightful conclusions from data and applying directly to your work
- Demonstrated solution-oriented mindset, organizational skills, attention to detail and disciplined execution
- Proactivity and a strong desire to constantly learn and grow in your contributions
- Strong Preference for Applicants with any of the following experience:
- SaaS sales experience
- Events industry experience
- Graphic Design experience
- A knack for eye-catching, snappy, and engaging content writing
- Or experience with any of the following tools: Hubspot, Canva, Facebook Ad Manager, AdWords, Google Analytics, Moz, WordPress, Intercom
Benefits:
- Full Health Care (including Dental, Vision)
- Unlimited PTO
- 401k (with matching)
- Commuter Benefits ($100/mo)
- WFH Flexibility (depending on tenure and target hitting)
- Passionate, caring, and enthusiastic coworkers (We’ve been called one of DC’s best places to work!)
To Apply:
Goodshuffle Pro has been named one of DC’s Best Places to Work! If you’d like to join us, we recommend reviewing our website and our company values, then send your resume and cover letter directly to jared@goodshuffle.com. We encourage applicants of every race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status and are committed to an environment of equity and inclusion.
Goodshuffle
