Nanonets is looking for a Director Marketing / Growth in its Marketing team. Your primary responsibility will be to develop effective marketing strategies and plans to communicate the features and benefits of new products to customers. You will have to work closely with our Product and Sales teams and come up with innovative ways of presenting our products in ways that will strengthen Nanonets as a brand.
For this role, you need to be a creative and quantitative thinker. You should be familiar with various marketing techniques like content marketing; email campaigns for retention, reactivation and engagement; SEO/SEM. Your goal will be to develop and implement the most profitable plans to position and promote our products.
If you are a product evangelist and have great customer instincts to know what will catch their eye, then we'd love to talk to you!
What you will do
- Direct all growth marketing efforts on various fronts - content, product, partnerships
- Own marketing to drive organic interest into our paid product through methods including SEO, CRO, on-product conversion
- Own paid marketing efforts including Google Adwords, LinkedIn
- Work with leading RPA brands to promote our platform to their users
- Expand the scope of growth marketing operations and bring in new talent
- Own growth dashboard and report upon metrics to the rest of the team
What you have
- SaaS Experience: 2+ years of marketing experience with high growth SaaS web companies. Experience in tracking SaaS metrics across channels, determine growth opportunities
- Organic Growth Expertise: Experience in scaling organic acquisition with top-notch content marketing, SEO, experimentation & link building strategies.
- Extremely data-driven: You are highly analytically, crave data and make data-informed decisions.
- Entrepreneurial mindset: Willing to take risks to expand the horizon of customer acquisition, evaluate results and double down on new growth opportunities.
Passionate: You love what you do and are highly self-motivated to achieve your goals.
What you can expect:
- Work with highly motivated people with expertise in machine learning and SaaS
- Work on a challenging problem of accessing new markets for a bleeding edge technology
- Sell Globally - we have customers in almost 33 countries across 4 continents
- Remote work option, competitive compensation, and liberal HR policies