Growth Marketing Specialist (Remote India)

Draft (formerly Contentfly) is building the content infrastructure that companies leverage to build, scale, and optimize their revenue engines. We're a fully remote and distributed team of high performers on a mission to help companies tell their stories. We're a Series A company backed by Khosla Ventures, YCombinator & other top-tier investors, we've grown to have an incredibly talented team of 30+ people and $5m in ARR in the last year and a half. With a world-class talent marketplace and a team that consistently raises the bar, we have an opportunity to build an all-in-one platform for exceptional content marketing.

This role is a growth hacker reporting directly to the CEO, is responsible for developing, planning, executing and optimizing various digital marketing campaigns across all digital channels and socials (Facebook Ads, LinkedIn Ads, Google Ads, Instagram, TikTok, etc.)

You are:

• A hustler and a hacker, you move quickly, you try things, you break things, and you’re not afraid to think outside the box.
• Data driven, you have both the chops and the love for data & analytics. You don’t let data slow you down - instead, it’s a superpower. 
• Creative & non-traditional , you love trying out new ideas and can create engaging content people love
• Tiktok meets Linkedin , you have your feet firmly planted between both Gen Z and business professionals, allowing you to speak to both
• You are a Shokunin** ,** you take your work seriously and strive to get better at your craft every day

Key Responsibilities

Here's what you'll be doing ...

• Launch viral experiments: TikTok ads, PR, billboards, goofy stunts - everything is fair game. We need someone who can aggressively chase down opportunities to build virality, and position our brand in that way as well. Your job is to help us catch fire.
• SEO & SEM: Manage various SEO/SEM, social media and advertising campaigns. Develop, monitor and present dashboards and performance reports on all digital marketing campaigns and assess against  predetermined goals. Product content to help us start ranking for key terms.

Your Experience and Intangible Traits:

The ideal candidate will possess the following competencies:

• 2+ years of experience with influencer marketing, PR, SEO/SEM
• Demonstrated track record with media platforms (e.g. Facebook Ads, Instagram, Twitter, LinkedIn, TikTok, etc.).
• In-depth understanding of social media platforms Instagram / Instagram Stories, Facebook, Pinterest
• Fluency in English. Excellent writing, communication and editing skills
• Ability to effectively collaborate cross-functionally with all members of the team
• Ability to identify and track data traffic, engagement, and trends
• Highly developed organizational skills with strong attention to detail and accuracy.
• Ability to work well under pressure and multi-task in a fast-paced, high-stakes startup environment
• Ability to work collaboratively as well as independently.
• Proven ability to prioritize and execute, based on what will be most impactful to the business
• Ability to work remotely and time-shift where necessary

Why you'll love working here:

• Unlimited vacation/PTO + Stock Options
• Fully remote and distributed teams
• Full Health benefits
• Paid Parental Leave
• Free laptop and home office budget, we've also got your cellphone/internet covered too!
• Ongoing training and education budgets
• We'll fly you around the world multiple times a year to hang out with the Draft Picks in interesting places

Like what you see but don’t meet every requirement? Apply anyways! Studies have shown that various groups (women and people of colour) are less likely to apply to jobs unless they meet every requirement. At Draft, we’re committed to building and fostering an inclusive accessible environment, where all employees feel valued, respected and supported. We are dedicated to creating a culture with a diversity of talented individuals who join, stay, and work in an environment that enables them to thrive.

Please be assured we'll treat any information you share with us with the utmost care, only use your information for recruitment purposes and will never sell it to other companies for marketing purposes. Please review our privacy policyfor further information.

Draft is proud to be an equal opportunity employer, Draft is committed to providing accommodations. If you require an accommodation, we will work with you to meet your needs.

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