Founding GTM

What You’ll Do

Close Deals (50%) 

• Own the pipeline. Prospect, qualify, demo, and close mid-market security and risk leaders. You’ll work with the CEO to manage the full sales cycle from first touch to signed contract. 
• Build repeatable playbooks. Document what works, create enablement materials, and establish the sales motion that future AEs will run.
• Partner with founders on enterprise deals. Jump into strategic accounts, run discovery, handle objections, and negotiate terms alongside the CEO. 

Build the Brand (30%) 

• Run events and dinners. Host intimate roundtables. Make GhostEye the place where practitioners talk candidly about the human side of security.
• Own Conference Presence. Represent GhostEye at BlackHat, RSA, bSides, and regional security events. Work the floor, run booth demos, and turn conversations into pipeline. 
• Create content that resonates. Write Linkedin posts, case studies, and thought leadership pieces that position GhostEye as the category leader.

Shape GTM Strategy (20%) 

• Define ICP and messaging. Work with the founders to refine who we sell to, why they buy, and how we differentiate from legacy security awareness training.
• Experiment across channels. Test sequences, ABM campaigns, partnerships, and referral loops. Measure what drives the pipeline and double down.
• Build the GTM stack. Maintain CRM, outbound tools, attribution, and reporting so we can scale what works. 

Requirements

• 3-5 years of B2B sales experience, ideally selling technical products to security, risk, or compliance personas. You’ve carried quota and closed five-figure deals. 
• Proven ability to build relationships. You’re comfortable hosting dinners, running events and having unscripted conversations with senior buyers. 
• Strong written and verbal communication. You can explain complex technical concepts simply and write content that doesn’t sound like corporate jargon.
• Prior experience at an early-stage startup (Seed/Series A). You know what 0-to-1 looks like and thrive in that environment.
• Willingness to travel up to 25%. Conferences, customer meetings, and events are core to this role.

Nice-to-Haves

• Experience selling cybersecurity, GRC, or security awareness products (KnowBe4, Wiz, Vanta, etc.) 
• Existing network of security leaders or practitioners you can activate
• Track record creating content that resonates (Linkedin posts, blogs, case studies)
• Experience planning or hosting events, dinners, or community programs