If you apply, we'd love you to tell us about the most impressive thing you've ever built/done in place of a cover letter.
We've taken SolarMente from 0 to 100 only relying on referrals and our software. Why? Because our customers love our product.
However, to reach our next milestone, we need you!
A major expectation for this role is to unify and align the Marketing team's objectives, projects, and metrics to drive more holistic and comprehensive outcomes. The Director of Marketing will assume ownership of the full customer journey through all marketing touchpoints and across all constituents.
Skills & Experience
- 3+ years of working full-time in digital marketing and/or growth.
- A fundamental understanding of performance marketing/SEO/Acquisition channels for B2C consumer products
Tasks:
- Find new acquisition channels (think out of the box), help us scale while keeping our CAC 3x lower than industry average!!
- Manage the Marketing & Content team (of 3 by end of 2021)
Here are examples of things we’ve worked on:
- Created a Youtube channel (live streaming, testimony videos) to demystify Solar for homeowners.
- Work with the dev team to create our own Solar Academy, where all user questions are answered and automatically pushed to our website (Strong SEO presence).
SolarMente
