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Demand Generation Manager (B2B SaaS)

Rippling LogoRippling


Date Posted

25 Jun, 2022

Salary Offered

Not Specified

Job Type

Full Time

Experience Required

1+ years

Remote Work

Not Allowed

Stock Options

No

Vacancies

1 available


Sequoia called Rippling "one of the fastest-growing companies we have seen in the past few years”

This is due, in part, to our demand generation engine that drives millions of dollars of revenue every month. We’re looking for a scrappy, creative demand generation marketer to help us scale this engine. You’ll launch and scale campaigns that move prospects through the buyer’s journey, from webinars to nurture flows. This is a highly cross-functional role that will work closely with content, product marketing, operations, sales, and other teams.

What You'll Do

  • Own pipeline targets. You’ll be responsible for hitting targets around Sales Qualified Opportunity generation.
  • Craft and optimize a world-class nurture program. You’ll work closely with content and product marketing to build, optimize, and scale nurture campaigns across multiple channels that increase buyer intent and drive demand.
  • Build and scale our webinar program. You’ll manage our webinar strategy and help create the assets you need (emails, landing pages, some decks, etc.). You’ll partner with our sales and operations teams to ensure everything runs smoothly.
  • Collaborate with SDR team to increase lead conversion. You’ll run programs with the SDR team that increase conversion rates and reactivate old leads.
  • Roll up your sleeves and dive in where needed. Like the rest of our team, you’ll roll up your sleeves and help out with projects outside your job description.

Qualifications

  • Experience in B2B demand generation or content marketing. You know what it takes to successfully scale webinars and nurture programs.
  • Ownership mentality. You’re constantly thinking of new ways to hit your goals and diving deep into campaign performance.
  • Strong attention to detail and project management skills. You’ll be managing several campaigns, each with lots of moving pieces, at once.
  • Strong writing skills. You can make complex concepts easy to understand and know how to write conversationally.

About Rippling

Rippling Logo

One place to run all your HR, IT, and Finance. Globally.

Company Size: 1001 - 5000 People
Year Founded: 2016
Country: United States

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