- Exciting opportunity for content writers to create a social impact
- A chance to accelerate your career
Our client promotes green, clean and non-toxic brands through their read & shop site, enabling sustainable living and holistic wellness. Join them in this endeavour to support green lifestyle.
The Job
You will be responsible for :
Researching and understanding the consumer perspective and providing insights and recommendations on what agrees with the consumer.
Leveraging research data and information to design relevant communications to customers and ensuring consistency in the brand voice.
Writing copy that complements the creative concepts for website, campaigns and social media.
Owning end-to-end work right from story development, outlining and scriptwriting, to the creation of the final content.
Understanding the key concepts of Search Engine Optimization and designing content accordingly.
Conceptualising original ideas and managing execution of daily, weekly and monthly content plan.
Working on branded content pitches and execution as and when required.
Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.
Contributing to content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.
Developing and managing the editorial calendar to ensure deadlines are met.
The Profile
You possess a Degree in Mass Communication/Journalism and have at least 2 years experience in a similar role.
You are a creative marketing professional and have the ability to develop engaging content for a wide range of audiences.
You conduct quality research to understand your consumer and design relevant content to effectively engage audiences.
You are well versed with social media platforms and developing SEO optimised content that can be shared virally.
You understand dramatic structure and have excellent storytelling skills.
You are a good multitasker who can work within tight deadlines.
You have excellent writing skills in English in order to be able to cover our business requirements in English markets.
Experience within Content Analysis, Content Development & Management, Content Planning, Journalism / News, Marketing Copywriting, Screenplay Writing, online Copywriting, would be a strong advantage.
Ref: 26670044