Animoca and Brinc to Launch US$30 Million Guild Accelerator Program

Program aims to enable anyone globally to generate income by participating in play-to-earn gaming


Teckwai Saw

15 Feb, 2022

Animoca and Brinc to Launch US$30 Million Guild Accelerator Program | BEAMSTART News

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Hong Kong-based gaming and software company, Animoca Brands, has partnered with venture accelerator firm, Brinc to launch the Guild Accelerator Program, focusing on expanding the global play-to-earn (P2E) ecosystem.

Guild Accelerator Program

  • The program will invest up to US$500,000 per guild and will be led by entrepreneur-in-residence at Animoca Brands, Richard Robinson.
  • Animoca and Brinc will provide a total investment of up to US$30 million over the next two years for the program.
  • The program aims to enable millions of people globally to generate income via P2E crypto gaming.
  • According to the statement, priority of a guild’s admission will be based on their commitment to sustainability, including projects that support and give back to player or scholar communities, emphasising on "energy-efficient proof-of-stake protocols and side chains", as well as having lower overall physical footprints.
  • The program will be hosted on Launchpad Luna, an accelerator launched as a collaboration between Animoca Brands and Brinc.
  • Applications for the program are open till 27th February on Brinc's website.

“Web3-enabled guilds provide an on-ramp for the future of earning in a way that Web2 and traditional industries never could,” founder and CEO of Brinc, Manav Gupta said.

“As the world enters a new era of work and play, the play-to-earn guilds space has enormous potential for growth. The management of digital assets in games and in the open metaverse represents a significant source of income for hundreds of millions of people," co-founder of Animoca Brands, Yat Siu commented regarding the partnership.

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