MaGIC is on a mission to help startups maneuver in the post covid-19 economy

Startups need to focus on sustainability, growth, adaptability and recovery


Alfred Lee

22 Jun, 2020

MaGIC is on a mission to help startups maneuver in the post covid-19 economy | BEAMSTART News

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Acknowledging the extreme turn of economic conditions and the severe impact of the current pandemic, MaGIC's Virtual GAP 2020 Cohort 04 is helping startups to maneuver during the pandemic as one of the programme's main focuses.

MaGIC has extensively revised their GAP curriculum to virtually cater to the startups going through hardships impacted by COVID-19.

Malaysia is one of the countries in SEA recovering from the pandemic

This new and improved acceleration journey was crafted based on feedback from its alumni and other stakeholders as well as addressing the impact of data from the surveys MaGIC did in the earlier phases of Movement Control Order (MCO).

MaGIC enhanced and expanded the programme to not just focus on building internal business resilience but also on how they can help participants build a network within the venture capital space and better position themselves to secure seed funding or other forms of investor commitments.

The programme helps startups to establish network with VC in the SEA region

The 3-month journey will kick off with startups learning mainly on 4 different pillars. Startups will learn on "Investments", where the main focus is on sustainability, growth, adaptability and recovery, especially during this Covid-19 pandemic. 

Secondly “Business Acumen” which focuses on diving deeper in the essential business elements of each startup. 

Thirdly on the pillar of “Communication” which encompasses aspects of the curriculum focusing on presentation and pitching skills. 

Lastly, startups will learn on the “Tech Development” pillar which focuses on enhancing and building on the tech aspect of a startup.

Past participants in MaGIC's GAP

MaGIC believes that after 3 months of being equipped with the knowledge, networking and mentoring. Startup founders will be transformed into leaders who can survive post-acceleration growth and any potential crises. 

They will be ready to pitch to regional investors on Demo Day on 1 Dec 2020 to mark the conclusion of their 3-month journey with GAP. Their pitch will be live-streamed across all of social media platforms with various stakeholders, investors and partners as in-stream delegates.

Startups looking forward to growing their companies post Covid-19 period can submit their applications via the official website here

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