The support from Flipkart and Walmart will let Ninjacart explore new possibilities to improve the lives of farmers, retailers, and restaurant partners.
Established in 2015, Ninjacart is the largest fresh produce supply chain company in India that uses mobile applications to connect farmers to retailers through over 200 collection centres and 1,200 warehouses.
The startup claims to transport over 1,400 tonnes of fresh produce daily and doubled its volumes in the last four months.
Partnership with Ninjacart enables Walmart and Flipkart to strengthen direct sourcing of fresh produce for Walmart India’s Best Price B2B cash-and-carry stores and Flipkart’s online grocery business, Supermart.
“Our partnership with Ninjacart will help us create more opportunities for smallholder farmers while improving access to high-quality products for our members," Krish Iyer, president and CEO of Walmart India, said.