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Digital Marketing and Communications Specialist

Full Time

Davies & Associates, LLC is a US, UK and Italian law firm based in New York and London with a global presence spanning the US, Europe and Asia. Despite our global reach we remain a small and collegial team. We specialize in assisting high not worth individuals and businesses with global mobility. D&A is a US-based law firm with a global presence spanning Asia, Europe, Africa and the United States. Despite our global reach we are comprised of a small collegial team. This role will involve working collaboratively with our global team and will report to our Director of Marketing in London with a dotted line report to our Global Managing Partner in New York. We are looking for an experienced Digital Marketing Manager/Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign. Responsibilities • Assist in the formulation of strategies to build a lasting digital connection with consumers • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness • Be actively involved in SEO efforts (keyword, image optimization etc.) • Prepare online newsletters and promotional emails and organize their distribution through various channels • Provide creative ideas for content marketing and update website • Collaborate with designers to improve user experience • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.) • Acquire insight in online marketing trends and keep strategies up-to-date • Maintain partnerships with media agencies and vendors Skills • Proven experience as Digital Marketing Executive or similar role • Excellent understanding of digital marketing concepts and best practices • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM • Working knowledge of ad serving tools (e.g., DART, Atlas) • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.) • Skills and experience in creative content writing • Analytical mindset and critical thinking • Excellent communication and interpersonal skills • BSc/BA in marketing or relevant field Job Type: Full-time Pay: $37,640.00 - $60,000.00 per year Benefits: Employee assistance program Flexible schedule Paid time off Parental leave Professional development assistance Referral program Relocation assistance Tuition reimbursement Schedule: Monday to Friday Weekend availability Supplemental Pay: Bonus pay Education: Bachelor's (Preferred) Experience: Digital Marketing: 1 year (Preferred) Marketing: 1 year (Preferred) Work Location: One location Work Remotely: Yes

New YorkUSD 37640 - USD 60000 yearly

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