BEAMSTART Logo

Eusern Tay

Eusern Tay's Photo

Associate Digital Manager at Wavemaker 


Join Date

May 2018

Country

Singapore

Gender

Not Specified

Age

Not Specified

Website

Not Specified

Facebook

Not Specified

LinkedIn

Not Specified

Instagram

Not Specified


Companies & Work

Wavemaker

Wavemaker

Associate Digital Manager

2019 — Present

At Wavemaker we believe there is always a better way to grow. We know that growth models of the past will not serve the future. Established approaches and traditional thinking are being exploded in every sector, in every market. But exceptional growth requires uncomfortable change – and this change demands courage, from our clients and from our people.

That’s why we’ve built Provocative Planning, a way of working powered by our spirit of restless enquiry in pursuit of better outcomes. It rejects traditional linear planning in favour of a modular approach, fusing machine learning and human intelligence in a unique way that gets the best from both. The three growth modules in Provocative Planning – Unlock, Maximize and Transform – provoke growth at different speeds, for today, ongoing, and for tomorrow.

Positive Provocation empowers our people every bit as much it does our clients. It inspires us to be well-informed, careful listeners with the confidence and knowledge to ask tough questions. We become more confident, more courageous, more capable. When we positively provoke, we Grow Fearless. We shape consumers’ brand decisions and experiences through media, content and technology. Wavemaker’s Provocative Planning is fuelled by the world’s most powerful consumer decision-making data. This means we know where and how you can win customers.

The intelligent insight this provides feeds our world-class precision capabilities in every area of our business, from planning and activation, to our integrated practices such as ecommerce and content – provoking growth for many of the world’s leading brands and businesses.

#GrowFearless #PositiveProvocation

Share This Profile

Featured Members from Singapore

Isaq Ahmed

Co-founder of Spenmo

Raphael Cohen

Co-founder of Deskimo

KHAIRI BIN KASNAN

Ceo of lalamove

Pantha Roy

Co-founder of Circular

Zhicong (Z)

Co-founder of Cococart

Amit Kumar

Co-founder of OctiFi

BEAMSTART brings you the latest news, databases, and jobs from all around the world on startups, technology, and business. Stay updated with industry news, plug-in to exciting community events, and discover incredible career opportunities with the world's most innovative companies.

© Copyright 2024 BEAMSTART. All Rights Reserved.