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TikTok tests a dedicated Shop feed that highlights products you can buy now

TechCrunch LogoTechCrunch1 mo ago

TikTok tests a dedicated Shop feed that highlights products you can buy now

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TikTok is testing a dedicated “Shop” feed tab that lets users browse and purchase products from a number of different categories, such as clothing and electronics.

The company confirmed to TechCrunch that the tab is currently being tested in Indonesia.

Brands on TikTok have found a creative outlet to authentically connect with audiences, and we’re excited to experiment with new commerce opportunities that enable our community to discover and engage with what they love.


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TikTok tests a dedicated Shop feed that highlights products you can buy now - TechCrunch (Picture 1)TikTok tests a dedicated Shop feed that highlights products you can buy now - TechCrunch (Picture 2)

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Article Details

Author / Journalist: Aisha Malik

Category: Technology

Topics: Apps Social media Tiktok ECommerce Shopping

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2022-06-30, 16:32:46

News Timezone: GMT -5:00

News Source URL: techcrunch.com

Language: English

Reading Time: 4 minutes read

Article Length: 593 words

Coverage Area: United States

Availability: Desktop Web, Mobile Web

News ID: 23294

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Official Website: techcrunch.com

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News Last Updated: 8h ago

Coverage Areas: United States

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