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Mars Inc gets the purpose v profit balance right

The Economist LogoThe Economist1 mo ago

Mars Inc gets the purpose v profit balance right

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In 1920s Chicago, Forrest Sr, as he is now remembered, met his estranged father, a struggling chocolatier, over a malted milk, and came up with the brainwave of pouring malted milk chocolate as filling into a candy bar.

With brands like m&ms, Mars, based since 1974 in McLean, Virginia, is now the world’s biggest confectioner.

People who know Mars say the clan does not meddle much, provided managers do not threaten to blow up the firm’s—and hence the family’s—reputation.


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Article Details

Category: EconomyFinance

Topics: Factory Dog food Earth business and finance Milky Way Food and drink Royal Canin Brand Food Economy Slough Shareholder Committee Business enterprise

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2022-06-30, 09:58:22

News Timezone: GMT -5:00

News Source URL: economist.com

Language: English

Reading Time: 7 minutes read

Article Length: 1090 words

Coverage Area: United States

Availability: Desktop Web, Mobile Web

News ID: 22871

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About The Economist

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Main Topics: EconomyFinance

Official Website: economist.com

Update Frequency: 5 posts per week

Year Established: 1843

Headquarters: United States

News Last Updated: 1d ago

Coverage Areas: United States

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Publication Timezone: GMT -5:00

News Language: English

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Publisher ID: #36

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