Instagram may spin off Reels into a separate app

Quick Summary:

Meta is mulling launching a standalone app for short-form videos, The Information reported, citing an anonymous source who heard Instagram head Adam Mosseri talking about the project to staff.

It has reportedly also started offering big money to creators to post exclusively on Reels.

Meta did not immediately respond to a request for comment.

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Article Details

Author / Journalist: Ivan Mehta

Category: Technology

Markets: United States

Topics: Meta Apps TikTok Reels Social Instagram

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-02-27 @ 08:43:01 (13 hours ago)

News Timezone: GMT -5:00

News Source URL: techcrunch.com

Language: English

Article Length: 207 words

Reading Time: 2 minutes read

Sentences: 9 lines

Sentence Length: 23 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © TechCrunch

News ID: 26472792

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