Google Quietly Removes ‘Written By People’ From Suggestions for Website Owners

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Google Quietly Removes ‘Written By People’ From Suggestions for Website Owners - Gizmodo

Quick Summary:

Google quietly removed the suggestion that the text of a website should be "written by people” from its guidance for site owners who want to do better in search results, a change first spotted by Search Engine Land.

If content is produced solely for ranking purposes (whether via humans or automation), that would violate our spam policies, and we’d address it on Search as we’ve successfully done with mass-produced content for years.

Many websites and publications build their entire editorial strategies around performance on Google, and Search Engine Optimization (SEO) is a multibillion dollar industry.