Google antitrust trial: Documents differ with Tech giant's witnesses say

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Google antitrust trial: Documents differ with Tech giant's witnesses say - Business Standard

Quick Summary:

Google counters that the government is improperly focused on a very narrow slice of advertising essentially the rectangular banner ads that appear on the top and along the right side of a publisher's web page and that within the broader online advertising market, Google is beset on all sides from competition that includes social media companies and streaming TV services.

The judge who will decide whether Google holds a monopoly over technology that matches buyers and sellers of online advertising must choose whether to believe what Google executives wrote or what they have said on the witness stand.

The federal government and a coalition of states contend Google has built and maintained a monopoly on the technology used to buy and sell the ads that appear to consumers when they browse the web.