Bye-Bye Bounce Rate: Preparing For The New Google Analytics

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Bye-Bye Bounce Rate: Preparing For The New Google Analytics

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One of the biggest changes is an increased focus on end-to-end user journeys, rather than simply tracking what users do on the page.

Universal Analytics profiles will stop processing new data on July 1 next year.

Google has decided Universal Analytics will finally be sunsetted, causing a big shake-up in the marketing analytics world.

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Article Details

Category: StartupsEconomy

Topics: Small business Entrepreneurs Small Business /small-business

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2022-06-30, 09:45:00

News Timezone: GMT -5:00

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Language: English

Reading Time: 1 minutes read

Article Length: 24 words

Coverage Area: United States

Availability: Desktop Web, Mobile Web

News ID: 23037

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About Forbes

Main Topics: StartupsEconomy

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News Last Updated: 16h ago

Coverage Areas: United States

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