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Bye-Bye Bounce Rate: Preparing For The New Google Analytics

Forbes LogoForbes1 mo ago

Bye-Bye Bounce Rate: Preparing For The New Google Analytics

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One of the biggest changes is an increased focus on end-to-end user journeys, rather than simply tracking what users do on the page.

Universal Analytics profiles will stop processing new data on July 1 next year.

Google has decided Universal Analytics will finally be sunsetted, causing a big shake-up in the marketing analytics world.


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Article Details

Category: StartupsEconomy

Topics: Small business Entrepreneurs Small Business /small-business

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2022-06-30, 09:45:00

News Timezone: GMT -5:00

News Source URL: forbes.com

Language: English

Reading Time: 1 minutes read

Article Length: 24 words

Coverage Area: United States

Availability: Desktop Web, Mobile Web

News ID: 23037

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About Forbes

Main Topics: StartupsEconomy

Official Website: forbes.com

Update Frequency: 16 posts per day

Year Established: 1917

Headquarters: United States

News Last Updated: 16h ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT -5:00

News Language: English

RSS Feed: Available (XML)

Website Security: Secure (HTTPS)

Publisher ID: #39

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